Magazine evaluation
My magazine is aimed at the sixth formers at the Howard of Effingham. Its purpose is to give information, news and let the 6th formers no about past or upcoming events. 6th Sense is aimed to appeal to the target market group by using lots of colour and advertising articles that they can relate to.
I have followed the conventions of real life magazines to make my magazine look professional. There are several factors I have done to do this:
- The title takes up a third of the page and stands out from everything else.
- I have a medium close up of a sixth form student on the from cover, this makes it known that the magazine is aimed at the sixth formers
- I have clearly listed some of the main article headlines down the left hand side to stand out to catch the target markets eye.
The contents page follows a similar style to the front cover as it includes similar graphics and uses the same font. The colour scheme is followed through from the front cover to the contents page.
The picture on the front cover is a medium close up of a 6th form student. He is easily recognised as a sixth form student as he is in his own close.
Before I put it on the front cover I cut out the back ground so I was left with just his figure. I then cut off his body from the chest down, as the upper body was all I needed for the medium close up shot.
The student in the picture has relaxed body language and a cheerful smile, this gives the impression that he is enjoying himself; this gives the magazine a laid back, fun image.
My magazine title is in a distorted styled font; it has a bit of an urban feel. This will appeal to the target market as it is a cool image and as they are older and more street wise.
For the contents and the article headings I have used a simple bold font which is clear and stands out. To make each different article stand out even more I have made each one a different colour. I have written these headers in a bold clear font so that they stand out and are easy to read.
The text is relatively formal but is written in a slightly relaxed fashion. This is appropriate for the target audience because being sixth formers they are approaching the age of adult hood, where you are expected to be more grown up, but they are still young hence the laid back approach.
The magazine has a general colour scheme of a plain white background, with red, blue and yellow being used for some of the graphics and the headers. The colours connote the main picture on the front cover as the pupils t-shirt has similar colours. The colours are very lively so it works with the target audience as they are young and energetic.
On the front cover I used an image of a person with a mega phone this connotes that the students have a voice. I put the Howard logo on the cover of the magazine to show the identity of the school the magazine is for. To make the headers stand out I used boxes that followed the colour scheme.
On the contents page I have used the splatter of paint as I did on the front cover to carry the theme on.
